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Wednesday, May 10, 2023

Billboard Ads In Space, Round 2

Back in 2016, CCP added the ability for player-made ads to appear on billboards in EVE Online. But over the years, maintenance of the feature waned and the same ads for alliances, corporations, and services never changed. In some circles, the result was a very good return on investment.

On Monday, the developers announced the return of player-made ads. Or perhaps a more accurate statement is, the return of new player-made ads. The specifications for the ads are listed in the Support section of the EVE Online website. I should include this by now standard disclaimer from CCP:

A critical eye will be applied to submissions to ensure that any advertisements that make it into the game are of high quality and consistent with the aesthetic of New Eden, and it must be said that this service may not be used to publicize scams or anything else that might harm players’ wealth or assets in-game; any attempts to do so will be looked upon most unfavorably by CCP.

The newly submitted ads will begin appearing on billboards across New Eden in June with the launch of the game's next expansion, Viridian. I know, not a very exciting prospect for many, if not most, players. But at least news of the next expansion is trickling out.

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