Cloud Imperium Records $7.9 Million In Cash Shop Sales In April 2025

Cloud Imperium followed up a record first quarter yesterday by finishing the month of April with $7.9 million in cash shop sales. The revenue amount, according to the CCU Game dashboard, represented a year-over-year increase of 52.6% over the $5.2 million in sales recorded in April 2024. For the first four months of 2025, CIG finished with $33.4 million in sales, a 48.5% YoY increase over the $22.5 million recorded during the same time frame in 2024.

The $807.5 million displayed on the Roberts Space Industries funding page at the end of April was not a comprehensive accounting for all of CIG's revenue since the project's Kickstarter in October 2012. Overall, the company has recorded $906.1 million in confirmed revenue (the funding page & the 2022 financial report).

• Sales/Pledges: $807.5 million (through 30 April 2025)
• Subscriptions: $33.0 million (through 31 December 2022)
• All other sources: $65.6 million (through 31 December 2022)

In addition, the company has received a total of $68.25 million in outside investment. According to the 2022 financial report, $4.8 million of the amount was returned to investors in 2020. Including the outside investment money, the total amount raised by CIG to create Squadron 42 and Star Citizen is $961.4 million, or $974.4 million when excluding the returned funds. An additional $12.6 million in loans issued in March 2025 and due for repayment on 31 December 2027 are not included in the total.

The Funding Plateau - Over the last three years, Cloud Imperium has faced a sales plateau in the company's sales of virtual good like internet spaceships. Sales have fallen withing 3% of the average of $115.9 million between 2022-2024. I believe the shakeup of upper management that began in Q4 of 2024 is designed to break through and increase revenue for the company. So in addition to providing year-over-year metrics I will also comparing the sales figures from 2025 to the average sales for the years 2022-2024. I believe if sales continue to fall within the range of $112.4 million and $119.4 million the C-Suite at CIG, if not the board of directors, will not be happy.

In April CIG once again exceeded the average from the three previous years. The 20.2% increase over the average showed more of a general satisfaction as no real event caused a spike in sales in the month. Overall, cash shop revenue is up 28.5% over the three-year average of $26 million from January to April.

New Account Creation - From 2022 to 2024 CIG saw the number of new accounts created each year fall by 44.5%. I'm assuming that part of the shakeup is aimed at improving that performance as well. So I came up with a simple predictive formula to estimate how big of a drop in new player account creation is expected based on historical trends. For the year, my formula comes up with a 19% drop in new user accounts created in 2025, which is twice as much as I predicted at the beginning of the year.

For the first time in months CIG experienced a large increase in new player accounts. Year-over-year witnessed an increase of 119.1% due to what I believe was an unexpected free-fly event. The CCU Game dashboard showed the increase occurred from 17-28 April, with the largest day of account creation occurring on 18 April with 5644 new accounts. For the year, account creation is still down compared to 2024 but the difference is now only 3.4%, down by only 5005 for the year.

Ongoing concerns - In April we were finally able to access Cloud Imperium UK Ltd's financial accounts for 2023. As we learned, record revenue doesn't necessarily mean record profits. But we don't know if 2023 resulted in losses as CIG has still not released the full report players became used to from for the years 2018 through 2022. I suspect so, but with downsizing occurring in the United States losses are not confirmed.

At this point I have to wonder what has changed. Have laws changed and the posting of the accounts on its website no longer required? Have conditions changed and the posting of the accounts is no longer required?